About us
Crafting that helps you feel better
We make premium sticker-by-number kits with thick, glossy vinyl, and every design comes from a talented, independent artist.
How we started
A love for crafts
“I began developing pixyls after discovering a love for repetitive crafting and how it eased my anxiety. Quickly, I found a passion for the slow and rewarding craft. Now, I use pixyls daily to relax through focused crafting.”
Rachel Curwen, Founder & CEO

Our mission
Making craft easy to slow down, create, and feel better.
Our commitment
What we stand for
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Premium vinyl
Thick, glossy stickers that peel cleanly and place exactly where they belong.
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Real artists, never AI
Every design comes from talented, independent artists around the world.
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Made to slow down
Our mission is simple: help people feel better through crafting.
Our story
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2023: Where It All Started
Started by Rachel, with a simple idea: real art anyone can make, one sticker at a time.
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2024: Growing in Partnership
We teamed up with real artists and brands to put more original designs into more hands. Named, paid, never AI, our roster grew, and so did the worlds you could build sticker by sticker.
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2025: Expanding the Vision
New formats, new ways to make. We launched Vexyls, Stickernonos, Pixymail, our artist-designed monthly subscription, and Pixylverse, bringing bigger, bolder projects to finish and frame.
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2026: Now Everywhere You Are
Stickernonos landed on Amazon and Vexyls arrived at Indigo, so you can find us in more places than ever. We're just getting started!
Giving back
Supporting PCOS research
We donate to PCOS Together to support research into polycystic ovary syndrome, a condition that affects about 10% of women worldwide.

Our team
Meet the people behind Pixyls
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Rachel Curwen
Founder & CEO
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Ismael García
Art Director
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Teresa Johnston
Vexyls Art Director
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Sara Curwen
Operations
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Katie D'Avignon
US Operations Manager
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Jade Briers
Creative Brand & Product R&D
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Joey Zhang
Content Creator
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Maggie Truong
Ecom Ops Coordinator
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Laiken Breau
Fulfillment Team
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Angella Forrest
Content Creator
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Tova Vaginshtein
Content & Paid Ad Strategy
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Sandra Sugako
Growth Graphic Designer
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Yishow Shen
Growth Designer
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Yunhee Hwang
Junior Illustrator
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Ayule Lim
Vexyls Illustrator
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Kristina Capili
Customer Service Representative
































